ADJUST - The idiot proof guide to understanding WTF is happening in advertising today.

While technology and the digital landscape are constantly evoving to meet the endless growing needs of humankind, businesses are being plagued with challenges that the digital disruption brings with it. 

In order to survive (and thrive in the digital disruption, businesses need to be adjusting their business practices right along with it.

 Adiust aims to show you why it is so important to adjust your advertising and marketing processes, while giving you the necessary tips on how to actually do this. 

The chapters in the book introduce you to the following topics: 

• The digital disruption and how we got to this point.
• The new era of marketing and what it means for businesses.
• Making the most out of technology and the internet.
• The importance of building a website and how to do it.
• SEO, SEM, SM and all the other important abbreviations.
• Influencer marketing, social media marketing, remarketing and all the other kinds of stuff that you should be implementing.

Adjust was written with the forward-thinking, innovative individual in mind who wants to thrive in the business world by making the most out of the digital disruption, but isn't exactly sure how to do it. 

Written in a simple, easy to read style, Adjust offers the tools and information needed to build a solid foundation for your future digital marketing and advertising endeavours.